Hussein Abdeldayem has spent the last decade in coaching, consulting, and advising some of the world’s top athletes, executives, and organizations. As a former professional football player, he gained firsthand insights into pressure, performance, and resilience — an edge that has shaped his entire career as a high-performance coach. After hanging up his boots, Hussein embarked on an empowering journey into performance science, merging his athlete’s mindset with cutting-edge research. He served as the Performance Coach for Al Ahly Sporting Club, the most decorated football club in Africa, where he established systems that enabled players to perform under the highest levels of pressure.
Today, Hussein is not only a founder and advisor to leading wellness and performance ventures across the region, but also a Master Educator with EXOS globally — teaching and mentoring the next generation of coaches worldwide.
With over 10 years of experience, Hussein has crafted a proven blueprint for human performance, assisting thousands of athletes, executives, and high performers in unlocking clarity, resilience, and growth in every area of life. His mission: to empower 10 million people to live healthier, stronger, and more transformed lives.
With over 12 years of coaching experience, Hussein AD Coaching has transformed the lives of high performers. More than 25,000 individuals have trained in facilities co-founded by Hussein, igniting their empowering journey towards wellness. Thousands of athletes and executives have benefited from personalized coaching worldwide. As a Master Educator, Hussein has guided coaches in over 30 countries through EXOS, all while being on a mission to empower 10,000,000 people to live healthier, stronger, and more fulfilled lives.
As a former professional athlete, Hussein AD Coaching understands that true performance transcends mere numbers—it involves pressure, resilience, and clarity under fire. His coaching approach is rooted in his personal experience, merging the mindset of a player with the science of a coach. This empowers individuals on their journey of transformation, helping high performers excel while prioritizing wellness and avoiding burnout.